This is what SAYYA is all about: ‘I wanted to create a wearable yet eccentric wardrobe because otherwise it is boring. SAYYA is for self-ironic girls who like to express themselves at home, at work and with friends. And that is why they do whatever they want: mix maxi-dresses with cowboy boots, and leopard midi-skirts with lilac over-the-knee boots. You can make a statement without having to say something, and it is super convenient.’ Luba Makarenko, creative director